What You Win Them With is What You Win Them To
Bob Hyatt
Mar 08, 2018

Every easter, every Christmas—no, scratch that—every Sunday, we as leaders are faced with a dilemma: Do we go big, advertise, put on an amazing show and attract people who otherwise wouldn’t have visited? Or do we simply remain a faithful gospel presence, observing the important days of the Christian calendar, but avoiding any hint of spectacle? Can we trust the work of the Holy Spirit and the good reputation of a community of love to draw those who come?

What we win people with is what we win them to. Those who are drawn in by the smoke machines, the amazing technical productions or even the polished preaching of the quasi-celebrity Christian voice tend to stick around as long as those things remain available— or until they learn of another church doing it a little bit better.

Those drawn in by the reality and closeness of Christian community through love and radical hospitality don’t tend to be pulled away by other things. They’ve tasted the reality of church community and don’t feel the allure of smoke and mirrors. To be clear, I’m not condemning “excellence,” but I do question its priority at some churches. Is the reality of the presence of Christ among a people of love, inviting us to worship together as we gather around his table, no longer enough? Now, the music has to be louder, the sermon funnier and more engaging, the weekly activities bigger and better. There need to be a lot more exclamation points on our websites and mailings.

I’ve wondered what the people who start attending churches during the Advent or Easter seasons think as the spectacle dies down and things return to normal. Do they wonder what happened to all the production, the huge effort they saw expended? Do they feel caught in the middle of an ecclesiastical bait and switch? I would.

I never want to find myself on the hamster wheel of church performance, trying to outdo the church down the street or even trying to outdo what we ourselves did last week. Our staff sometimes jokes that if we ever find ourselves renting a helicopter in order to rain down prize-stuffed Easter eggs on a crowd, we’ll know we’ve taken a wrong turn somewhere.

We want people to connect with our communities, but we have to want them to do so for the right reasons. I just don’t buy the “anything to win souls” mind-set, especially when I see churches giving away cars, houses and even, in more than one case, AR-15 rifles to entice people to attend church. If you want to give away things, then give them in the love of Christ, without making a not- so-subtle play to boost attendance. Generosity is something we do in response to the gospel, not as a ploy to raise attendance.

If you want to draw people to your community, let the community itself (its love and unity and gospel ethos) be the draw, not the efforts expended by a small team of people to draw a crowd.

Anyone can draw a crowd—but it takes partnering with the Holy Spirit to build a community.

This is an excerpt from Ministry Mantras: Language for Cultivating Kingdom Culture , by J.R. Briggs & Bob Hyatt, 2016 IVP

 

 

How It Is Now Is Not How It Will Always Be

By Bob Hyatt • 20 Mar, 2024
One of the main tricks in life, I believe, is not to extrapolate current conditions and circumstances off into the future. However, that’s exactly the tendency we have as humans, and especially, I’ve discovered, as ministry leaders. We look at things now and think they will always be that way. We long to see landmarks in the road, mileposts that tell us either we have now reached the pinnacle, the place we always dreamed of being (even if that place is only “stability”), or conversely, the bottom has fallen out and now is the time to bail out. But the mileposts are merely markers on the journey, telling us where we are now, promising nothing of the journey ahead. And so, when things are good, we see nothing but success and good times stretching out in front of us. In the depths of despair, during the most challenging times of life and ministry we feel as though the darkness has become the new normal. The reality is much more complex: there are always better times ahead, and worse ones as well. During those dark times, when ministry becomes more of a weight than a joy, I tell myself, “whatever is happening now will not keep happening forever.” Those words have kept me through relational breaks in our staff that seemed unfixable, through budget woes when we didn’t think we were going to meet payroll, even a time when our community lost a third of its members because we had let a beloved pastor go. In this way I have found hope. In the same way, during the successful times when we were growing, budget was bigger than ever, and when new people were engaging with the church seemingly every week I continued to tell myself, “what is happening now will not keep happening forever.” In this way I have found a measure of humility. There’s another way to read this mantra as well, one that encourages us not to miss what is happening right now as we overly focus on where we’d like to be or what we’d like to see happen. The challenge of ministry, like the challenge of life in general, is to be present to what’s happening now . Too many single people miss the joys of singleness longing to be married. Too many young married couples miss the joys of the early years without children because they long to be parents. Too many parents of young children miss the joys of the infant years, longing for the days when their children are more independent, less dependent on them for everything. And on it goes. In the same way we in ministry can miss the joys of a small, close community by looking at larger communities and wishing we had their resources and influence. We can miss the inherent learning and even joy of being shoulder to shoulder in community with others through challenging times because the difficulties and pain we are experiencing mask the ways in which we are being brought together, the ways in which we are being formed and the invaluable things we are learning. In life, and in ministry, remember: How it is now is not how it will always be. Learn to appreciate how things are now, but also take comfort in the fact that if things are difficult, there are better days ahead. Stay humble because no success is forever. Stay hopeful because, in Christ, no failure is permanent.

Exciting Announcement- Ecclesia is Joining Ascent!

By Chris Backert • 19 Feb, 2024
I’m writing to share some exciting and important news with you that we believe will be significant for Ecclesia in the days ahead! For the last few years, I have been engaged with other church and network leaders across the US and Canada about forming a new “connection” for the church in North America. The heart of the effort is around unifying, amplifying, and multiplying the kind of Christian witness that Ecclesia represents, for the sake of the gospel, over the next few decades. This new effort is called The Ascent Movement, and within the last 12 months, its momentum has picked up increasing speed. A few months ago, I was asked by the council of Ascent if I would help spearhead the development of the network in its next phase. I agreed to accept that task. One of the core goals of Ascent is to connect, coordinate, and collaborate with groups like Ecclesia so that we can do more together than we could in isolation. In many ways, it will function as a “network of networks” like Ecclesia functions as a “network of churches”. In addition to ministries like Ecclesia, there are also seminaries, mission agencies, and other ministry support organizations that are joining Ascent in these early days. For the last several months the Ecclesia board has been discerning whether or not Ecclesia would officially enter into a partnership affiliation with Ascent. We unanimously affirmed that decision at our recent board meeting. Since Ascent is in its early phases of formation, more information on the benefits and opportunities of this new partnership will be ongoing. However, we are happy to share some of the aspects of this new affiliation that we find compelling and will not only bless Ecclesia, but also all of the churches within Ecclesia. First, given the size of Ecclesia, there have always been areas of ministry that we believe are important, but toward which we have not had the scale to accomplish or contribute. Among these are concrete efforts around - increasing the witness of the Hispanic church in North America - supporting mission expansion to less-resourced parts of North America - increasing opportunities for disaster relief and response - and mobilizing prayer networks. Further, there are also specific and tangible benefits that are made possible through this partnership for any Ecclesia Churches. Some of these include things like - discounted tuition costs to Truett Seminary for any Ecclesia leader or member serving an Ecclesia Church. - discounted rate in utilizing the services of Chemistry Staffing for future hiring - access to a church-based missionary sending ministry for those Ecclesia Churches engaged globally, and more! Lastly, there is a specific aspect to this partnership affiliation that is particularly helpful to Ecclesia. Ascent has agreed to partner with Ecclesia over the next year to expand our church planting and multiplication reach in a way that benefits both Ecclesia and Ascent. Practically, this looks like Ascent investing a little over $1,000/month into Ecclesia over this next year and together working toward a set of mutually beneficial goals. As I think about this opportunity within the current moment of our network, it seems right for multiple reasons beyond the purely practical. At our Ecclesia board meeting in late 2022, we established a path for individual affiliation within Ecclesia to make concrete space for leaders who are outside ministry contexts that allow for our core congregational affiliation. The heart of this decision was a desire to increase the kinds of relationships that Ecclesia has within our scope of ministry. The decision to affiliate with Ascent is similar. Also, as I shared at our Ecclesia Gathering in January, this decision fits within the Core DNA of Ecclesia. When I look back at the founding of our network, three aspects were central then and have carried forward. First, our desire to extend the gospel to increasingly post-Christian, or more challenging, settings and groups of people. Second, a desire to exemplify a Christian witness aligned with the theological and missiological direction of affirmations like the Capetown Commitment. Third, our desire to provide a relationally rich journey of friendship for the churches and leaders who are part of our family. When I consider the affiliation with Ascent, we share in common those first two Core DNA. As for the 3rd foundational aspect of our network, I believe the time has come where Ecclesia itself needs “friends for the journey” in the same way that Ecclesia has provided a context of friendship for those within our community. On the other side of COVID, it’s clear that ministry in the days ahead is more exciting, while also more challenging and complex. We believe we need a greater community to be the most faithful to the gospel that we can. You can go to www.ascentmovement.org to get a quick glimpse of its vision. The current website is a placeholder for a more thorough site coming later this Spring. Ecclesia, of course, will have a seat at the table in its formation. We have also provided a one-page overview of Ascent on the attached document. We will keep you updated on this exciting development. Please feel free to reach out with any questions. - Chris
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